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Obeo Introduces Mobile to its EasyEdge Automated Marketing System
www.prweb.com

Obeo, the Nation's leader in Real Estate Marketing tools, has introduced a new mobile component to its automated marketing system called EasyEdge. EasyEdge is the most complete and easy to use automated marketing system available. The EasyEdge …

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MoPub Marketplace Hits $100m Run Rate |
mobilemarketingmagazine.com

Mobile advertising spend being transacted through the MoPub Marketplace ad exchange has hit a $100m (£65.8m) run rate. Nearly 2bn ads are served daily on the platform, MoPub says, around 20 per cent of which are transacted through RTB (Real Time …

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When to Use the 5 iOS Apps You Never Use
feeds.mashable.com

Some apps just don’t get the love they deserve. Whether they’re native programs that came installed on your phone or an early purchase that seemed like a good idea, these apps are like guests that overstay their welcome. SEE ALSO: 10 iPhone Apps to Fill Up Your ‘Fun’ Folder But they don’t have to beApple […]

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Firms' marketing yet to turn mobile-friendly
www.freelanceuk.com

Freelance marketers wanting their customers to 'go mobile' for the business's advertising, promotions and website appear to have a challenge on their hands, despite the client probably acknowledging the medium's importance. According to research for …

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How a multi-channel social, mobile approach can benefit brands
www.bizreport.com

On average, Americans spend 2.7 hours per day socializing on their mobile devices. This is over twice the amount of time they spend eating, and over one third of the time they spend sleeping each day. In this context, it is critical for marketers to …

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Heineken Drops Poor Guy Into the Alaskan Tundra for Some Reason
feeds.mashable.com

All Rikar wanted to do was go somewhere with a warm climate, “not too much clothes, please.” So why did he actually wind up on top of a snowy mountain in Alaska? Presumably it’s because the people at Heineken have a sense of humor — and perhaps a bit of a cruel streak. Either way, […]

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Job Site Wants Only Beautiful Candidates
feeds.mashable.com

BeautifulPeople.com — the controversial online dating site that allows only attractive people to join — is expanding its service on Monday for employers The company told Mashable it is readying a recruitment feature for employers wanting to hire “good-looking staff.” The free service would give individuals and companies access to its 750,000 member base of […]

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Mobile most multidimensional channel available to marketers
www.saudigazette.com.sa

JEDDAH – Mobile has emerged as the most multidimensional channel available to marketers, enabling customer interaction on a personal level with new forms of engagement and rewards while providing retailers with valuable and exciting new marketing …

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