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VFM Leonardo Hosts Mobile Marketing Webinar: How Mobile Devices Are …
www.hotelnewsresource.com

The exponential growth of mobile usage has opened the door to many opportunities for hotel marketers, but has introduced new challenges as well. As travelers increasingly rely on mobile devices to during every stage of travel, hotel marketers need to …

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GMIC Beijing 2013 partners with AdMaster Digital Consulting for Mobile …
www.campaignasia.com

BEIJING – On May 7th at the Global Mobile Internet Conference (GMIC), 250+ traditional advertisers will take part in the Mobile Marketing Summit (MMS) to connect with leading developers and learn current mobile marketing strategies. The 2013 Mobile …

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Twitter Confirms Imminent Closure of TweetDeck
www.mobilemarketingwatch.com

Legal · Mobile Spam · Privacy · mHealth · Mobile Advertising · Mobile Advertising Campaigns · Mobile Marketing · Agencies · Casino Mobile Apps · Idle Screen Marketing · LBS · Licensing · Marketing Strategy · Mobile Analytics · Mobile Apps · Mobile …

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Cohort Analysis Is Key To Mobile Marketing Success
www.mediapost.com

Over time, you monitor your return and improve your marketing, which should enable you to beat your target. By looking at different cohorts, the true performance of your marketing becomes clear. When you make a change, it is represented in that week's …

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Tumblr Launches In-Stream Mobile Ads Today, Ahead Of Desktop
feeds.marketingland.com

Tumblr launched mobile ads today with high-profile advertisers including GE, Warner Bros and ABC. The ads appear within users’ content streams within Tumblr iOS and Android apps. This is the first in-stream ad try for Tumblr since the site launched in 2007. Up to now, sponsored ads have… Please visit Marketing Land for the full […]

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Twitter Strikes Major Ad Deal With Agency Worth “Hundreds Of Millions”
feeds.marketingland.com

The Financial Times (FT) is reporting that Twitter has struck a major deal with agency Starcom MediaVest Group (SMG), which is part of agency holding company Publicis. The deal, according to FT, is worth “hundreds of millions of dollars over a multiyear period.” SMG clients include… Please visit Marketing Land for the full article.

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Marketing Day: April 22, 2013
feeds.marketingland.com

Here’s our daily recap of what happened in online marketing today, as reported on Marketing Land and other places across the Web. From Marketing Land: Twitter Strikes Major Ad Deal With Agency Worth “Hundreds Of Millions” The Financial Times (FT) is reporting that Twitter has… Please visit Marketing Land for the full article.

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Wearable Computing Pioneer: How Google Glass Makes Life Better
feeds.mashable.com

Long before it was a gleam in Sergey Brin’s eye, Thad Starner was sporting a bulky, comparatively prehistoric version of what would ultimately become Google Glass. Starner introduced wearable computing to MIT in 1993; he now has two decades of experience in computer-aided perception. His accoutrements got the attention of Brin and Google co-founder Larry […]

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