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Tom Hanks Transforms Into Walt Disney in 'Saving Mr. Banks'
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Disney has broken the seal on the first movie trailer for Saving Mr. Banks, which tells the story of how Mary Poppins made its transition from pages of a book to the silver screen. Helmed by John Lee Hancock, the flick highlights Walt Disney (played by Tom Hanks) and his efforts to persuade author P.L. […]

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Hands On With the Nokia Lumia 1020
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Nokia finally unveiled its worst-kept-secret flagship Windows Phone, the Lumia 1020, on Thursday. We spent some time with the device, and even test-drove its jaw-dropping 41-megapixel camera. The Nokia Lumia 1020 doesn’t feel like a camera when you hold it, which is a leg up over other camera-phone hybrids such as the Samsung Galaxy S4 […]

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Heineken Signs £500000 Weve Deal |
mobilemarketingmagazine.com

Speaking exclusively to Mobile Marketing, Weve's marketing director Tony Moretta, said: “This announcement is an illustration of the kind of brands that are now working with Weve and the fact that mobile messaging is becoming central to the development …

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Pantech Mobile and AT&T Launch Marketing Partnership with Six Flags Over …
www.prweb.com

Pantech Mobile and AT&T announced today a new marketing partnership with Six Flags Over Georgia that will enable Pantech and AT&T to be fully integrated into the overall experience of the largest regional theme park in the Southeast for the 2013 season.

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New rules for modern marketing: it's all about mobile
www.guardian.co.uk

The increasing volume of mobile internet and shopping activity is changing how media and marketing campaigns are put together. Rather than individual activities, planners and marketers are looking at more cross-channel promotions, behavioural patterns …

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How To ID A Twitter Bot Account? It’s All In The Timing, Study Says
feeds.marketingland.com

Regardless of the content of tweets, it’s the timing of those tweets that can help distinguish bots on Twitter from actual individual and corporate accounts. Aldo Faisal and Gabriela Tavares, two researchers from Imperial College London, studied more than 160,000 tweets from personal Twitter… Please visit Marketing Land for the full article.

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Xbox's New Lead: 5 Things You Should Know About Julie Larson-Green
feeds.mashable.com

Former Windows head Julie Larson-Green now holds the top spot for the Xbox division. The new job comes as part of Microsoft CEO Steve Ballmer’s aggressive company restructuring plan, which he announced Thursday morning Larson-Green fills the void left by Don Mattrick who departed last week to become the CEO of floundering mobile game company […]

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Matomy Media Group Acquires Mobile Affiliate Network MobAff
www.adotas.com

MobAff will be integrated within MediaWhiz, a leading North American performance marketing agency acquired by MATOMY earlier this year. The acquisition of MobAff will bolster MediaWhiz's burgeoning mobile performance marketing practice, which …

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