Top Stories

Meet AppInTop, a Thailand-based Russian startup that automates mobile …
thenextweb.com

“In Moscow, we have our backend developers and the local marketing team, while the head office with top managers, global marketing team, designers and front-end developers is located in Phuket. We're practicing different agile methodologies and have no …

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LA couple spreads love with peanut butter business
abc7.com

On National Peanut Butter Day, one local couple shares how the sweet and savory treat has changed their life with a simple "spread of love." Embed … Valerie is a social worker for LA County, and Zach owns a Spanish-language marketing agency. When the …

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A CMO’s View: How Dun & Bradstreet used MarTech to modernize its brand
feeds.marketingland.com

CMO Rishi Dave shares how his team leveraged marketing technology to completely overhaul its go-to-market strategy. Please visit Marketing Land for the full article.

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Report: Twitter Will Woo App Developers With “Twitter Fabric” Platform
feeds.marketingland.com

Twitter plans to launch a new app development platform, called “Twitter Fabric” in an effort to make peace with app developers, push its way into more mobile apps and collect more data about mobile users, according to a report in The Information today. If successful, the previously… Please visit Marketing Land for the full article.

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3 ways to improve link equity distribution and capture missed opportunities
feeds.marketingland.com

You’ve worked hard to accumulate as much link equity as possible from external sources, but is your internal linking structure diluting that equity? Columnist Chris Long details how to reclaim your lost link value. Please visit Marketing Land for the full article.

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Street Fight Daily: Apple Watch's Hyperlocal Ads, GM Eyes Local Search
streetfightmag.com

The mobile ad exchange TapSense on Monday announced the very first ad platform for the Apple Watch, which will include a software development kit to help app developers, marketers, brands and agencies deliver their ads and content on Apple's first …

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Why you should block big corporations on Twitter
feeds.mashable.com

This is You Won’t Regret It, a new weekly column featuring recommendations, tips, and unsolicited advice from the Mashable culture team. Nothing feels better than blocking an obnoxious branded Twitter account — whether you’re doing it to spite Alex Jones, to protect yourself from insidious marketing, or some combination of the two. Look at what’s […]

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DCTA announces new vice president of marketing and communications
starlocalmedia.com

Recker previously served as the senior marketing manager for Greyhound Lines Inc., in which she managed all new brand development, brand management, program execution, digital and print campaign development and implementation, digital marketing …

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