Google is running what it calls a “small experiment” in the US to show giant banner ads for specific branded search queries. The screenshot below posted by @SynrgyHQ shows a sponsored ad for Southwest Airlines on the branded search query [southwest airlines]. It doesn’t appear… Please visit Marketing Land for the full article.
Turns out Instagram isn’t just for Tweens who like fuzzy filters. The marketing technology company Unruly released a report today that analyzed the top 1,000 most shared Instagram videos. Surprisingly 40% of the videos came directly from brands. Of all brands , the most shared was MTV, with… Please visit Marketing Land for the full […]
LG launched its first Firefox OS smartphone on Wednesday, called the Fireweb — a 4-inch device that runs Mozilla’s mobile operating system. Previously, Firefox OS has appeared on smartphones such as the ZTE Open, but this is the first full Firefox OS smartphone for LG. The Fireweb (pictured below) will arrive in Brazil via local […]
Apple compares its iPad Air to a pencil both for its utility and its thinness, in a new TV spot narrated by Breaking Bad‘s Bryan Cranston. The ad, which the company showed at the end of its press conference introducing the iPad on Tuesday, shows a pencil in various locations, including a science lab and […]
LinkedIn is expecting mobile to play a big role in the company’s future — and that future isn’t far off, according to CEO Jeff Weiner. On Wednesday, Weiner said he expects 50% of LinkedIn’s unique visitors will come via mobile devices in 2014, a jump from 38% of unique visitors today. In the first quarter […]
LinkedIn announced a handful of new mobile products Wednesday, including a new email plugin for iOS that will help users see more detail about people they receive emails from The new product, called LinkedIn Intro, shows a short bio of the email sender directly in the receiver’s inbox. The bio includes a small thumbnail photo […]
Boston is increasingly known as a mecca for mobile technology. With nearly monthly Mobile Monday events and dozens of startups edging into the space, mobile is becoming one of the city's championing sectors. This burgeoning field is fueled, in part, by …
Later this morning, Apple is scheduled to announce new iPads: a “retina” Mini and a thinner and lighter large iPad. These announcements come amid intensifying competition (including pricing pressure) from Samsung, Google and Amazon. Firms that track device shipments, such as Gartner and… Please visit Marketing Land for the full article.