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Groupon Acquires Blink App to Expand Last-Minute Travel Offerings
feeds.mashable.com

Groupon has acquired Blink Booking, the Madrid-based startup behind last-minute hotel booking app Blink, the deals service announced Monday. The terms of the deal were not immediately disclosed. Blink was founded in 2011, and raised $2.5 million in funding last year, which it used to expand operations. The app currently offers last-minute bookings for hotels […]

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More than 90 percent mobile Internet users in India are men
tech2.in.com

A new report by Mobile Marketing Association (MMA) and Vserv.mobi gives interesting insights about mobile Inernet usage in India. The youth is said to be very active on Internet via mobile phones. About 51 percent of the overall Internet users are in …

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China in transition: Marketers swing towards mobile
www.campaignasia.com

Driven by a large number of local smartphone users (500 million devices are expected to be in use by the end of 2013), Experian's latest survey of 321 Chinese marketers indicates that 36 per cent have tested mobile marketing to reach their target …

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Maximizing Exposure with Top Mobile App Marketing Tips
www.business2community.com

Maximizing Exposure with Top Mobile App Marketing Tips image images2 Marketing mobile and tablet apps is no different than marketing anything else, except in this case there is not a physical product. The app marketplace is a booming multibillion …

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10 Strikingly Unusual iPhone Stands
feeds.mashable.com

Here at Mashable, we love looking beyond the mainstream to find unusual iPhone accessories. This time, we discovered some unique iPhone stands on Etsy that you definitely won’t find at the mall. From feminine, floral patterns to stunningly stark, minimalistic designs, these cases allow you to “stand” out from the crowd. See also: 10 iPad […]

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NSA Has Direct Access to Smartphone Data, Report Says
feeds.mashable.com

Just when it seemed the biggest NSA-related revelations were over, a new report says the U.S. intelligence agency has had direct access to private smartphone data for years. Germany’s Spiegel Online claims it has seen documents that detail the NSA’s ability to tap into leading smartphone platforms, including Apple’s iOS, Google’s Android and BlackBerry. In […]

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J.J. Rosen: Marketing via mobile devices is a game changer
www.tennessean.com

It proved to be a catalyst for spawning a new era of personal mobile devices throughout the world. Six years later, with more than a billion people using smartphones and tablets, mobile marketing is a critical channel in any successful marketing plan.

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What Can Marketers Learn From Target's New Mobile App?
www.mediapost.com

Target has made headlines of late with a very clever positioning against Walmart, clothing retailers and frankly, malls across America — and is somehow winning the perception war that these massive stores are actually hip alternatives to the real big …

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