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AdSense Gets New 970×90 ‘Super Leaderboard’ Ad Units
feeds.marketingland.com

Google AdSense is now offering 970×90 ad units, a newly adopted IAB standard size also known as ‘super leaderboards’. The new larger size is designed for ad placement on wider screens with the goal of appealing to brand advertisers wanting to make a larger impact on their… Please visit Marketing Land for the full article.

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Zynga Launches 'Draw Something 2' With New Tools, Social Features
feeds.mashable.com

Zynga has officially launched Draw Something 2, the followup to its highly-successful Pictionary-like mobile app Draw Something, which was released last year. Unveiled during the company’s earnings call Wednesday, the latest version of the popular game brings new ways to play, a number of new drawing tools, as well as patterns and textures that can […]

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Listen to Alexander Graham Bell's Voice from 128 Years Ago
feeds.mashable.com

Alexander Graham Bell — inventor of the telephone — may have died over 90 years ago, but you can still hear his voice today Smithsonian researchers recovered Bell’s voice from a historical recording by using optical technology, Smithsonian Magazine reported. The recording was recovered from a wax-and-cardboard disc that dates back to April 15, 1885, […]

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A mobile commerce site and app builder raises $16.7 million
www.internetretailer.com

Moovweb clients include 1-800-Flowers.com, Bloomingdales, eBags and Macy’s.

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Hacked AP Tweet Reports White House Attack, Obama Hurt
www.mobilemarketingwatch.com

Best Practices · Legal · Mobile Spam · Privacy · mHealth · Mobile Advertising · Mobile Advertising Campaigns · Mobile Marketing · Agencies · Casino Mobile Apps · Idle Screen Marketing · LBS · Licensing · Marketing Strategy · Mobile Analytics · Mobile …

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Research and Markets: Market Opportunity: Mobile Marketing and Advertising
online.wsj.com

Research and Markets has announced the addition of the "Market Opportunity: Mobile Marketing and Advertising" report to their offering. People often categorize "mobile marketing" within a large bucket of things that include mobile customer relationship …

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ePrize launches native app SDK
www.bizreport.com

One issue with the mobile space for many brands is that customers have to go from app to website to email or any combination thereof to reach the final destination – conversion. Through the ePrize Mobile Software Development Kit (SDK), brands can drive …

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Twitter Teams with Fuse, Trident for New Social Music TV Show
www.mobilemarketingwatch.com

Best Practices · Legal · Mobile Spam · Privacy · mHealth · Mobile Advertising · Mobile Advertising Campaigns · Mobile Marketing · Agencies · Casino Mobile Apps · Idle Screen Marketing · LBS · Licensing · Marketing Strategy · Mobile Analytics · Mobile …

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