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Consider these points about Humana in play now
www.courier-journal.com

The publication also cited increased prices for prescription drugs and the health care law's cap on amounts insurance companies can spend on executive salaries, marketing and other administrative costs as additional pressures leading to consolidation.

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Facebook Displaying Ads That Users Have Previously Hidden
feeds.marketingland.com

Ever feel like you are seeing the same Facebook ad that you “hid” previously? Well, you aren’t crazy. You did choose to hide that ad and it is still showing up. Or, at least a near copy is. Facebook is hiding ads on a URI basis. AllThingsD reported that the hide functionality on… Please visit […]

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Report: Tablets Are Enjoyed More with a Positive Purchase Experience
www.mobilemarketingwatch.com

Report Tablets Are Enjoyed More with a Positive Purchase Experience 300×254 Report: Tablets Are Enjoyed It's not just the tablet, but how the tablet was purchased that could impact the way users enjoy their device. That's the latest finding from J.D …

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MarTech Europe: Where IT & Marketing Converge – Registration Open
feeds.marketingland.com

Join marketing technologists, digital masterminds and other innovators at MarTech, the only forum to discuss and share innovative strategies within technology-infused marketing. MarTech: The Marketing Tech Conference is expanding into Europe, and will take place in London 20-21 October. MarTech is… Please visit Marketing Land for the full article.

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Mobile Marketing: Planning For A Mobile Future
www.business2community.com

One thing to keep in mind when it comes to mobile engagement is the physical advantage of marketing to mobile users. Most people take their mobile devices with them literally everywhere they go, so marketing to this type audience is on a very personal …

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Marketing Day: WordPress 4.7 release, YouTube’s 2016 rewind & Facebook measurement errors
feeds.marketingland.com

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. Please visit Marketing Land for the full article.

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Yahoo Acquires Summly News App
www.webmasterworld.com

Today, we’re excited to share that we’re acquiring Summly, a mobile product company founded with a vision to simplify the way we get information, making it faster, easier and more concise.

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Onion pungency a marketing tool for growers
www.eastoregonian.com

The smell is predictably powerful inside AgSource Laboratories in Umatilla, where Payton diligently peels, cores, mixes and mashes onion samples from across the country for testing. Farmers request pungency tests around harvest time as a marketing tool …

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