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MOOD MEDIA CORP : Mood Media Launches “Presence” Location-based …
www.4-traders.com

TORONTO – April 30, 2013 – Mood Media introduced today Mood Presence, a mobile marketing technology that utilizes its vast music network to connect retailers and marketers directly to consumers via smart devices. Presence is the intelligent network …

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What's the ROI on your mobile marketing?
www.zdnet.com

One big gripe small businesses have with the dozens of mobile marketing tools now at their disposal is their inability to tell, quickly, which campaigns are working and which are not. That's why one of the emerging service providers in the mobile …

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Twitter to Deliver Social 350 Masterclass Keynote
www.mobilemarketingmagazine.co.uk

Delegates will also hear from six digital marketing experts talking on topics including mobile, social and search. The next Masterclass on social and fashion takes place next Tuesday morning and will close with a keynote from Diana Verde Nieto, founder …

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Does Your Brand Offer a Value Proposition?
feeds.mashable.com

One man’s trash is another man’s treasure, the cliche says. But it’s true — no good or service is of equal value to every person, not even money itself, as interest rates reveal, it all depends on what year it is. So if you’re selling something, it would behoove you to set your customer’s expectations […]

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Google Glass Fitting: Behind the Scenes
feeds.mashable.com

The elevator door opened. We hadn’t hit the ground floor yet, and another person entered. But other people on the floor who were standing by the elevator could tell that something was amiss with one of the passengers. Something was amiss with me. “Oh wow, is that the Google gadget?” a woman exclaimed as she […]

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46% use mobile only in path-to-purchase
www.bizreport.com

"This year's Mobile Path-to-Purchase study validates that consumers are increasingly turning to smartphones and tablets for their shopping-related needs as adoption of mobile devices continues to surge, and brand marketers and their agency counterparts …

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Barnes & Noble Rolls Out Google Play on Nook
www.mobilemarketingwatch.com

Best Practices · Legal · Mobile Spam · Privacy · mHealth · Mobile Advertising · Mobile Advertising Campaigns · Mobile Marketing · Agencies · Casino Mobile Apps · Idle Screen Marketing · LBS · Licensing · Marketing Strategy · Mobile Analytics · Mobile …

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The Future of Mobile Marketing
smallbiztrends.com

Besides utilizing mobile to market locations as a place where a user's friends are hanging out, mobile apps can also be used to market events or unique experiences. This includes secret concerts or performances for only certain app users or a special …

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