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How About a Tall Glass of Ideation?
feeds.mashable.com

One time I was in a job interview, describing my talents at length, and said, “I really enjoy the ideation phase.” The company’s CEO, sitting across the table from me at Starbucks, cringed and said, “I hate that word.” We didn’t work together after that, and while I hope he remembers me as a person […]

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Can This Photographer Get New Clients on Social Media?
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Vinay Chinni’s business would appear to have a natural advantage when it comes to social media. Ever since Pinterest began gathering steam in 2011, photographs became even more prominent on Facebook. Given his profession, Chinni had a seemingly endless supply of material with which to cultivate a Facebook fan base. Yet VC Photography has just […]

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Bill Gates Says Consumers Are 'Frustrated' with Apple's iPad
www.mobilemarketingwatch.com

Legal · Mobile Spam · Privacy · mHealth · Mobile Advertising · Mobile Advertising Campaigns · Mobile Marketing · Agencies · Casino Mobile Apps · Idle Screen Marketing · LBS · Licensing · Marketing Strategy · Mobile Analytics · Mobile Apps · Mobile …

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Infographic: How to Make Mobile Marketing More Personal
www.mobilemarketingwatch.com

Infographic How to Make Mobile Marketing More Personal 300×243 Infographic: How to Make Mobile Marketing According to the findings of a new report from Econsultancy, the overwhelming majority of marketers are falling short of delivering a highly …

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Study: Social Networks Deliver Most Effective Mobile App Marketing Channel For Conversions, Quality & Volume
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After analyzing billions of mobile app events during the first quarter of 2013, mobile apps measurement platform AppFlyer discovered that social networks were the most effective mobile app marketing channel, but search delivered the highest quality of mobile app users. Comparing conversion rates,… Please visit Marketing Land for the full article.

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Content Curation Tools & Concepts
feeds.marketingland.com

Social media and content distribution are often chief tactics included in a content marketing strategy; but, it’s not possible (or recommended) to share your own content 100 percent of the time. As a result, having a content curation and/or aggregation plan might be something to consider as a part… Please visit Marketing Land for the […]

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Facebook Video Ads Could Appear In Newsfeeds As Soon As July
feeds.marketingland.com

The online battle for TV ad dollars continues to heat up. Yahoo, AOL, YouTube among others, and now Facebook are all aiming their sites on the burgeoning online video ad market and a share of TV’s outsized ad budgets. As first reported in December, Facebook has been shopping new video ad… Please visit Marketing Land for the […]

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Mobile Ad Network Sees Big Increase In “Geo-Precise” Targeting
feeds.marketingland.com

Local mobile ad network xAd has released its Q1 insights report. Like other such reports now in the market it surveys trends and year-over-year changes observed on its ad network. This comes on the heels of xAd’s co-sponsored “Mobile Path to Purchase” report (with Telmetrics),… Please visit Marketing Land for the full article.

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