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American Express Serve and Isis Connect Platforms
www.mobilemarketingwatch.com

American Express Serve and Isis Connect Platforms 262×300 American Express Serve and Isis Connect Platforms American Express and Isis announced Thursday that they will introduce American Express Serve to the Isis Mobile Wallet. As MMW previously …

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BlackBerry Board Mulling a Drastic Move
www.mobilemarketingwatch.com

BlackBerry Board Mulling a Drastic Move 300×225 BlackBerry Board Mulling a Drastic Move According to chatter from sources close to BlackBerry, the company's days as a publicly traded entity may soon end. The Canadian smartphone maker has come up …

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The New Reality for Augmented Reality in Mobile Marketing
www.mobilemarketingwatch.com

The New Reality for Augmented Reality in Mobile Marketing 300×192 The New Reality for Augmented Reality Like many technological leaps before their “arrival,” augmented reality was once considered by most marketers to be gimmicky, not functional and …

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TheFind: Mobile Now 35 Percent Of Our Traffic
feeds.marketingland.com

Shopping site TheFind is repositioning itself as a personalized, multiplatform shopping utility that does more than simply give consumers access to product information and prices. It’s now a dashboard for managing all e-commerce transactions in a single place, regardless of whether purchases… Please visit Marketing Land for the full article.

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Marketing Day: August 9, 2013
feeds.marketingland.com

Here’s our daily recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: TheFind: Mobile Now 35 Percent Of Our Traffic Shopping site TheFind is repositioning itself as a personalized, multiplatform shopping utility… Please visit Marketing Land for the full article.

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This Is the World's First Banner Ad
feeds.mashable.com

In anticipation of The Mashies, Mashable is running a weekly series celebrating some advertising “firsts.” Watch for new installments in the series every week. As opposed to other advertising “firsts” like the first TV ad or the first print execution, bringing banner ads into the world seems like a dubious accolade Joe McCambley, the guy […]

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Google Publishes Guidelines For Optimizing Mobile Site Pages
www.webmasterworld.com

Guidelines for optimizing mobile site pages, including prioritizing above-the-fold content.

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Roku Adds iOS Streaming from Camera Roll
www.mobilemarketingwatch.com

Roku Adds iOS Streaming from Camera Roll 300×142 Roku Adds iOS Streaming from Camera Roll Now possible through its iOS app, Roku has added the ability to stream content stored on an iPhone, iPad or iPod touch directly to a number of its hugely …

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