In March of this year, application delivery and security provider Radware reported that the median load time for the top US retail websites was 7.25 seconds, more than four seconds over the optimal three-second load time. Radware’s latest study reveals that the median load time for the same… Please visit Marketing Land for the full […]
The broadcast and cable TV industries have long dreamed of so-called “addressable TV.” That is: TV ads that can be customized or more precisely targeted on the basis of demographics or location. Not counting something like YouTube, there were and have been multiple initiatives to… Please visit Marketing Land for the full article.
Last year, Android gained “Photo Sphere” functionality, the ability for people to take 360 degree photos. It’s very cool, something I’ve used plenty. Now Google’s making it easier to find and share this type of photography with a new “Google Views” area… Please visit Marketing Land for the full article.
Here’s our daily recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Up Close With Google Views, 360º Photo Spheres Plotted On Google Maps Last year, Android gained “Photo Sphere” functionality, the… Please visit Marketing Land for the full article.
Earlier this month, IFTTT (If This Then That) released its first mobile app. Exclusively available for iOS devices, the app brings the same functionality as IFTTT’s web-based product and adds several mobile–specific features. IFTTT connects two apps or services in nontraditional ways to form “recipes,” which define the “this” and “that” of the equation. See […]
There is no absolutely right way to successfully gain access to customers through their mobile devices, according to Sarah Hollins, head of marketing operations for Beyond Analysis, who here explains how and why so many companies are getting the very …
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CHICAGO, July 30, 2013 /PRNewswire/ — Vibes, a mobile marketing technology leader, will hold a webinar to present ways retailers and brands can accelerate their mobile marketing programs to deepen customer relationships to drive loyalty and sales.