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Pinterest Teams Up With Michaels Craft Stores & Bloggers To Promote Parties
feeds.marketingland.com

Pinterest is expanding its reach this weekend, partnering with Michaels craft stores to host Pinterest-inspired parties. The Pinterest parties are scheduled for this Sunday, November 10, and will be hosted at all Michaels locations throughout the US and Canada, with the exception of Quebec. This… Please visit Marketing Land for the full article.

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Analyst Calls for Two New iPhones Annually
www.mobilemarketingwatch.com

Morgan Stanley analyst Katy Huberty thinks so. And on Wednesday, that's the prediction she made. Similar to Apple's October launch of its new iPhone 5s and iPhone 5c, Apple will likely introduce at least two new iPhones each year from now on, Huberty …

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Mobile Marketing Campaigns drive your business' sales up, survey confirms.
www.newswire.net

With about half a billion of tablets planned to be shipped in 2013-14 (source: Gartner), one can only contemplate on the surge of mobile surfing and how this makes a mobile website a must-have marketing tool for all businesses and brands. 1 in 4 emails …

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Centro Acquires Self-Serve, RTB Platform SiteScout
www.mobilemarketingwatch.com

Conversely, SiteScout gains immediate access to Centro's sales, service and operations team of more than 370 in 33 U.S. markets, and its established relationships with more than 1,200 agencies and 5,700 marketers. “The ad tech industry is filled with …

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Expert: Look for mobiles to push holiday revenue
www.bizreport.com

With mobile revenues expected to account for at least 20% of 2013 holiday sales retailers need to be ready with a multi-channel experience. In-store clerks who have tablet/smartphone access, barcodes and mobile displays readily available in-store and a …

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Mobile marketing just got a lot more interesting (Hello, iBeacon)
blog.creamglobal.com

Near-field communications (NFC) has been on the tip of every digital strategist's tongue the past few years as they made their predictions of what the next big thing in mobile technology would be. NFC allows for short-range radio communication—a few …

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Comprehensive Guide To Creating Branded Templates In Excel
feeds.marketingland.com

Wrapping up my series on dashboards, I want to address an issue I see in just about every spreadsheet I’ve seen in my career as a marketer: using Excel’s (hideous) default formatting for visualizations. You’ve seen them … the blue and red charts are particularly unforgivable…. Please visit Marketing Land for the full article.

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Dodge Durango Sales Skyrocket Thanks to Ron Burgundy Ads
feeds.mashable.com

Ron Burgundy, the classy and fictional news anchor played by Will Ferrell, is seriously helping the sales of Dodge Durangos. Since the ads first began playing, Durango sales have increased by 59%, and web traffic has jumped 80%. Dodge has made 70 ads featuring the heavily mustached local-news anchor. The ad campaign coincides with the […]

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