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Women and Children Abandoning Ship on Apple?
www.mobilemarketingwatch.com

“Apple has lost some of its luster,” explains Jeff Fromm, a Barkley's marketing executive. “It is likely a result of a few factors. When Apple brought out the iPhone 5, none of the chargers and adjacent products would 'fit,' which was a frustration as …

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Ovum Gets Real About Realtime Mobile Marketplace
www.mobilemarketingwatch.com

Ovum Gets Real About Realtime Mobile Marketplace 300×300 Ovum Gets Real About Realtime Mobile Marketplace The insurance industry is at an inflection point between “operating in a product-orientated marketplace and operating in a customer-orientated …

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Report: 1 Billion Smartphone Shoppers by 2016
www.mobilemarketingwatch.com

Report 1 Billion Smartphone Shoppers by 2016 300×200 Report: 1 Billion Smartphone Shoppers by 2016 Consistent with Informa's latest research, retailers are now making significant investments to integrate mobile into their in-store, online and call …

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Keep Out: Restricted Google+ Communities Help Keep Conversations Private
feeds.marketingland.com

Like the functionality of Google+ communities, but don’t want to expose your content shared to the world? Well now Google’s got a solution for you: Restricted Google+ communities. Companies will now have the ability to create invite only communities or restricted communities that are… Please visit Marketing Land for the full article.

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Pinterest Teams Up With Michaels Craft Stores & Bloggers To Promote Parties
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Pinterest is expanding its reach this weekend, partnering with Michaels craft stores to host Pinterest-inspired parties. The Pinterest parties are scheduled for this Sunday, November 10, and will be hosted at all Michaels locations throughout the US and Canada, with the exception of Quebec. This… Please visit Marketing Land for the full article.

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Analyst Calls for Two New iPhones Annually
www.mobilemarketingwatch.com

Morgan Stanley analyst Katy Huberty thinks so. And on Wednesday, that's the prediction she made. Similar to Apple's October launch of its new iPhone 5s and iPhone 5c, Apple will likely introduce at least two new iPhones each year from now on, Huberty …

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Mobile Marketing Campaigns drive your business' sales up, survey confirms.
www.newswire.net

With about half a billion of tablets planned to be shipped in 2013-14 (source: Gartner), one can only contemplate on the surge of mobile surfing and how this makes a mobile website a must-have marketing tool for all businesses and brands. 1 in 4 emails …

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Centro Acquires Self-Serve, RTB Platform SiteScout
www.mobilemarketingwatch.com

Conversely, SiteScout gains immediate access to Centro's sales, service and operations team of more than 370 in 33 U.S. markets, and its established relationships with more than 1,200 agencies and 5,700 marketers. “The ad tech industry is filled with …

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