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Google Glass Adds Its First Website Browser
feeds.mashable.com

Google finally added a website browser to Google Glass. The company announced a few new updates to its high-tech specs on Monday, making it easier to find new content and communicate hands-free. “We’ve been exploring ways to let you quickly dive deeper and get exactly the information you need, right when you need it,” the […]

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Zynga Names Microsoft's Don Mattrick as New CEO
feeds.mashable.com

Zynga has named former Microsoft Entertainment head Don Mattrick as its new CEO, replacing co-founder Mark Pincus, the company announced on Monday. Mattrick, the former president of the Interactive Entertainment Business at Microsoft, will take over on July 8. Pincus will remain chairman of the board and chief product officer. SEE ALSO: 10 Best Cross-Platform […]

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Top five tips for international mobile companies entering the US market
www.growthbusiness.co.uk

Then, clearly and concisely, explain the compelling differentiators and unique value of your product or service, and how it delivers a solid ROI for your target audience. An understanding of the US mobile market is particularly important here as your …

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Mobile Advertising Market in India 2013
www.sbwire.com

Mobile advertising platform and technology allow advertisers to use advance targeting technologies to reach the desired consumers of differential characteristics & criteria. The extensive measurability is further driving the mobile advertising market …

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E-marketing in an upwardly mobile world
www.mydigitalfc.com

Marketing today cannot be complete without the mobile module. It is therefore critical for business-to-business marketers to optimise e-mail marketing for mobile use and also modify websites for cellphone viewing. It is not difficult to customise e …

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Beyond Push Notifications: The Rise of Multi-Channel App Messaging
www.mobilemarketingwatch.com

The following post is a guest contributed article by Cezary Pietrzak, Director of Marketing at Appboy. One of the most successful weapons in a mobile app marketer's toolbox has been the push notification. Popularized by Apple in 2009, the marketing …

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Top Microsoft Executive Reportedly Leaving Xbox for Zynga
www.mobilemarketingwatch.com

Top Microsoft Executive Reportedly Leaving Xbox for Zynga All Things D reported Monday that Don Mattrick, president of Microsoft's Interactive Entertainment unit, is on his way out of the division that largely focuses on Xbox and the company's gaming …

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Marketing Day: July 1, 2013
feeds.marketingland.com

Here’s our daily recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Google Glass Adds Voice Commands, Basic Web Browser The latest software update for Google Glass is rolling out to owners this week, and brings… Please visit Marketing Land for the […]

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