Most Recent

Google Inks 'Sweet' Mobile Marketing Deal with Mondelez International
www.mobilemarketingwatch.com

Google Inks Sweet Mobile Marketing Deal with Mondelez 300×223 Google Inks Sweet Mobile Marketing Deal with Today in Deerfield, Illinois, Mondelez International – a globally recognized maker of chocolate, biscuits, gum and candy – announced that it has …

5
Like
Save
Snipp Interactive Q1 revenue soars as mobile marketing platform propels growth
www.proactiveinvestors.com

In the first quarter, Snipp said its product teams finalized two new product offerings that will launch in the second quarter, which will be consumer-focused self service tools, allowing the company to expand into new market segments. Currently, the …

2
Like
Save
Apple May Join Facebook, Twitter with Ad Exchange Plans
www.mobilemarketingwatch.com

Apple May Join Facebook Twitter with Ad Exchange Plans 300×194 Apple May Join Facebook, Twitter Facebook has done it. Twitter reportedly wants to do it. And now Apple is said to be considering it as well. Unnamed sources are cited in a new report …

3
Like
Save
Smartphone Penetration Growing in India
www.mobilemarketingwatch.com

In a new report from the Economic Times of India, Credit Suisse points to the establishment of installment payment plans and major discounts in India for Apple's recent fourfold boost in iPhone sales there over the past four months. Apple now moves …

6
Like
Save
A Guide To Local-Mobile Marketing: The Best Strategies And Tactics For …
au.businessinsider.com

Location-based mobile marketing promises the sky: high conversion rates, surgical targeting, and rich consumer profiles. But does it deliver? According to many accounts, it does. Not surprisingly, retailers, brands, and agencies are scrambling to hone …

7
Like
Save
Twitter Set To Launch FBX-Like Retargeting Ad Exchange [Report]
feeds.marketingland.com

In its latest effort to beef up advertising offerings, Twitter is aiming to get in on the rise of retargeting and programmatic, real-time ad buying. The company is  gearing up to launch a new ad retargeting exchange that would function much like the successful Facebook Exchange (FBX) and allow… Please visit Marketing Land for the […]

4
Like
Save
The Changing Definition of Inbound Marketing: Why SEOs & SEMs Should Care
feeds.marketingland.com

There’s been a lot of talk over the past few days about inbound marketing – see this discussion at Inbound.org in response to Rand Fishkin’s post announcing the rebranding of SEOmoz as just “Moz.” In that post, Rand sets up a distinction between “inbound marketing” and “interruption marketing”, as… Please visit Marketing Land for the […]

5
Like
Save
LinkedIn Updates Get Richer: Upload Images, Documents & Presentations In A Post
feeds.marketingland.com

Until today, LinkedIn users were able to post content to the social networking site in two formats: simple text based updates and links. New upgrades will allow users to add files in updates instead of forcing users to link off to other locations. This comes on the heels of the announcement that… Please visit Marketing […]

7
Like
Save