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Study: Email Lands More Customers Than Facebook Or Twitter, But Still Fewer Than Organic Search
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A new report from marketing software provider Custora found that customer acquisitions gained via email marketing has quadrupled since 2009, with email delivering more customers than Facebook or Twitter. According to the report, email accounted for only .88 percent of online customers acquired in… Please visit Marketing Land for the full article.

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Internet Explorer and Nokia Make Your Party Playlists Interactive
feeds.mashable.com

We’ve all been to a party or barbecue where the music is just awful. And of course, being the polite guest that you are, you can’t just unplug the host’s smartphone and swap yours in for a better playlist. On a quest to save your sanity and make the music at your next gathering more […]

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Mobile marketing business InternetQ uses AIM to secure £10 million investment
www.growthbusiness.co.uk

Mobile marketing and entertainment business InternetQ has used its capital market status to raise new growth capital and close an acquisition. The business has pulled in £10 million from institutional investors and has used part of the funds to finance …

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DIY mobile game marketing preferable to outsourcing – report
www.gamasutra.com

The majority of mobile game and app developers are not content with the state of mobile app marketing, with frustration surrounding the promotion and monetization of mobile apps. This is according to a new survey from PapayaMobile's AppFlood …

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Google AdSense Asynchronous Ad Code Launches In Beta
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At long last, “fully” asynchronous ad code is available in Google AdSense. The new asynchronous code is designed to improve web latency and allow page content to load without getting held up by ad serving. “This means that users will be able to load the content of your pages, even… Please visit Marketing Land for […]

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See What Sites Are Referencing Tweets With “Embedded On” Twitter Test Feature
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Providing metrics to users is something that Twitter has really pushed this last year. From individual analytics to downloadable archives more data than ever is being provided. A new test shows that even more data may be coming. Mikko Hypponen recently discovered a new Twitter experiment that… Please visit Marketing Land for the full article.

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Infographic: As Google Readers Dies, The Other Products It Joins In The “Google Graveyard”
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Google Reader dies today. It’s just one of many Google products that, over the years, Google decided to abandon. It joins Google Health, Knol, Picnik, Sidewiki, Notebook and others. The folks at WordStream have created in infographic listing various prominent Google products now in the… Please visit Marketing Land for the full article.

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Bing Search Popularity Now Impacting Klout Scores
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If your Klout scores matters to you, it might be time to start asking people to “Bing me” rather than “Google me.” That’s because Klout is now using Bing search popularity as part of its online influence measurement. The number of times that a person is searched for on… Please visit Marketing Land for the […]

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