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Infographic: Consumers Expect Social Media Customer Service
www.mobilemarketingwatch.com

Best Practices · Legal · Mobile Spam · Privacy · mHealth · Mobile Advertising · Mobile Advertising Campaigns · Mobile Marketing · Agencies · Casino Mobile Apps · Idle Screen Marketing · LBS · Licensing · Marketing Strategy · Mobile Analytics · Mobile …

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What Big Data Can Learn From Mobile Data
www.mobilemarketingwatch.com

Would you believe you can feed data coming from various sources (even thousands of different sources like mobile devices) into a system, describe what information to extract in a few lines of code, and have the results at your fingertips now? In real-time?

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Hands on With the First Screen-Less Waterproof iPhone 5 Case
feeds.mashable.com

More so than the people we know, our phones are our real constant companions. We take them everywhere. Think I’m kidding? In a recent survey, 75% of Americans admit to taking their phones into the bathroom. A lot of those phones get dropped on the floor, or worse, into the toilet. These phones need protection […]

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Dove's Latest Ad Asks: 'Why Are Women Camera Shy?'
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Dove has followed up its hugely successful “Real Beauty Sketches” campaign with another video that makes a similar point: Many woman tend to be uncomfortable about their appearances The 60-second spot, from Ogilvy & Mather, London, shows various women dodging the camera to jazzy strains of “Peek-A-Boo” by Rose Murphy. Although the ad’s tone is […]

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9 Key Elements Missing From Your Social Strategy
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The devil’s in the details when it comes to developing a consistent social media strategy for your business. Little mistakes and simple omissions can handicap your efforts — and leave you looking like a online novice. We wanted to find out exactly what kinds of mistakes business owners are still making on social media, so […]

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YouTube's 20 Most-Shared Ads in June
feeds.mashable.com

The most viral ads on YouTube in June spanned across all genres — emotional, funny and disturbing At the top of Unruly Media‘s list of last month’s most-shared ads is a quirky rendition of GEICO’s “Happier Than” series. Dove’s “Real Beauty Sketches,” May’s most-shared ad, made the list again for the third month in a […]

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SMS Marketing: How It's Changing in 2013
www.mobilemarketingwatch.com

SMS Marketing How Its Changing in 2013 300×300 SMS Marketing: How Its Changing in 2013 The cornerstone of mobile marketing for more than a decade, SMS has become a consumer mainstay rivaling the prevalence and popularity of email itself. By the …

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Facebook Reportedly Getting Into Mobile Games Publishing
www.mobilemarketingwatch.com

Facebook Reportedly Getting Into Mobile Games Publishing 300×202 Facebook Reportedly Getting Into Mobile Games Publishing According to the rumor mill on Tuesday, Facebook is reportedly working with a select few mobile game developers to provide …

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