Don’t miss out: Your chance to lock in the lowest rate on a seat at SMX West expires next week! The West Coast’s largest search marketing conference is coming to San Jose, California, March 13-15, and we want you to join us for three days of actionable, cutting-edge search marketing tactics… Please visit Marketing Land […]
Columnist Andy Taylor explores year-over-year Auction Insights data from AdWords, revealing insights into this year’s holiday paid search landscape. Please visit Marketing Land for the full article.
Successful brands not only create engaging content, but they also measure the performance of that content. Columnist Jim Yu outlines four steps to help you balance the art and science of content marketing. Please visit Marketing Land for the full article.
Looking to upgrade your martech stack to make the most of your marketing capabilities? Columnist Jose Cebrian has some tips to ensure a smooth transition. Please visit Marketing Land for the full article.
KFC’s bizarre coterie of Colonels just gained a new member. Comedian Rob Riggle is replacing comedian Jim Gaffigan as the fifth actor to play the goateed face of the fried chicken chain. SEE ALSO: The internet has made advertising weirder than ever The switch is part of an enigmatic ad campaign KFC launched last year […]
The program launched about a year ago as the digital answer to home shopping television, but its social media accounts have been suspended and employees were given notice.
In part one of a two-part podcast conversation, we speak with Google’s Gary Illyes about the recent Penguin algorithm update, plus voice search and keyword data in Google Search Console and Google Analytics. Please visit Marketing Land for the full article.
Having trouble getting more email subscribers? Social media could be your remedy.