Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. Please visit Marketing Land for the full article.
Contributor EJ McGowan shares what roadblocks email marketers are hitting and offers suggestions to improve content, integrate with other channels and keep ahead of legal problems. Please visit Marketing Land for the full article.
Technology is transforming marketing faster than ever before. Contributor Nandini Rathi explains that without a clearly defined strategy, you won’t be able to achieve big impact at scale. Please visit Marketing Land for the full article.
Monitoring webpage performance is key to avoiding setbacks when algorithms change. Contributor Bobby Lyons points out ways to adapt everyday SEO activities so a website will thrive regardless of algorithm updates. Please visit Marketing Land for the full article.
Contributor Janet Driscoll Miller explains how to calculate the revenue contribution of organic search and why it can be a more powerful metric than rankings alone. Please visit Marketing Land for the full article.
Apple has long had a reputation for great and dependable products, but reality is catching up to reputation.
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