Social Marketing Archives - Page 6 of 483 - Mobile, Social, Local Portal for News

Facebook rolls out new Group features & launches pilot support program for admins
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Group administrators now have a process to let members know why their content was removed, and can collaborate with moderators via the admin activity log. The post Facebook rolls out new Group features & launches pilot support program for admins appeared first on Marketing Land. Please visit Marketing Land for the full article.

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L Brands' profits fall as Victoria's Secret fights to keep customers
www.retaildive.com

The Victoria's Secret push-up is getting serious push-back, and the brand hasn't adjusted its marketing to evolving consumer tastes.

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Marketing Day: Facebook’s latest on fake news, Twitter’s Timeline Ads & new Facebook Group admin features
feeds.marketingland.com

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. The post Marketing Day: Facebook’s latest on fake news, Twitter’s Timeline Ads & new Facebook Group admin features appeared first on Marketing Land. Please visit Marketing Land for the full article.

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72% of consumers prefer videos to text marketing
www.retaildive.com

Consumers like online videos with informational or purchasing links, and Coresight Research said they can provide a "powerful" marketing punch.

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NinthDecimal’s new Visit Metrics turn O2O data into ‘always-on’ optimization tool
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Visit Metrics complement existing offline Attribution Metrics and give marketers tools to adjust campaigns depending on their objectives. The post NinthDecimal’s new Visit Metrics turn O2O data into ‘always-on’ optimization tool appeared first on Marketing Land. Please visit Marketing Land for the full article.

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How to get the most out of your purchase of ads on Amazon
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With Amazon’s site the first stop for so many shoppers, it makes sense to take advantage of its ad offerings. Contributor Andrew Waber shares important landing page optimization practices for those using AMS. The post How to get the most out of your purchase of ads on Amazon appeared first on… Please visit Marketing Land […]

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The story of data, Part 3: Who owns it?
feeds.marketingland.com

Most marketers say that while consumers are the true owners of their own data, data controllers are responsible for its stewardship once it’s shared. The post The story of data, Part 3: Who owns it? appeared first on Marketing Land. Please visit Marketing Land for the full article.

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Tips on leveraging personal name collisions in online reputation management
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Each person may be as unique as a snowflake, but there’s a good chance they share a name with someone else. Contributor Chris Silver Smith explains how this impacts online reputation management. The post Tips on leveraging personal name collisions in online reputation management appeared first on… Please visit Marketing Land for the full article.

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