Social Marketing Archives - Page 6 of 514 - Mobile, Social, Local Portal for News

Millennials set to spend the most at the holidays
www.retaildive.com

The demographic is choosing retailers that demonstrate awareness of social and political issues important to them, according to an Accenture study.

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The Charity: Water Founder Had to Save Himself Before Saving the World
www.inc.com

Scott Harrison became a superstar social entrepreneur–but only after dragging himself back from the wreck of a previous business and a life wasted in pursuit of pleasure.

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Release Notes: Marketo unveils fall updates, adds AI setup, enhances Bizable
feeds.marketingland.com

Several components released or acquired last spring — Engage, Sky and Bizible — see new efficiency enhancements. The post Release Notes: Marketo unveils fall updates, adds AI setup, enhances Bizable appeared first on Marketing Land. Please visit Marketing Land for the full article.

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Pew: Internet adoption, social media usage have been flat since 2016
feeds.marketingland.com

While the overall numbers have peaked, there is still growth and change within categories. The post Pew: Internet adoption, social media usage have been flat since 2016 appeared first on Marketing Land. Please visit Marketing Land for the full article.

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A new and powerful marketing combination: Virtual testing using emotion
www.retaildive.com

Understanding the emotional triggers of purchase intent improves direct mail response.

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How This Leadership Researcher Became the Secret Weapon for Oprah, Pixar, IBM, and Melinda Gates
www.inc.com

Social worker Bren Brown’s research launched her into the ranks of leadership gurus. Running her own business has been a little more complicated.

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Facebook Hack Exposed 50 Million Users' Accounts
www.inc.com

The social media site has yet to find the source of the attack.

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Facebook targets ads with data users didn’t share with the platform
feeds.marketingland.com

Researchers reveal Facebook is using phone numbers identified via friends’ contact lists and numbers entered for two-factor authentication to target ads. The post Facebook targets ads with data users didn’t share with the platform appeared first on Marketing Land. Please visit Marketing Land for the full article.

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