Social Marketing Archives - Page 5 of 427 - Mobile, Social, Local Portal for News

DNA of a strategic marketing operations leader: 3 seismic shifts, Part 2
feeds.marketingland.com

In Part 2 of a series, contributor Debbie Qaqish takes a look at the evolving role today’s successful marketing operations leader plays within an organization. Please visit Marketing Land for the full article.

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Mall developer rebrands amid rising vacancy rates
www.retaildive.com

CBL Properties' new brand and marketing scheme reflects a push to include food, entertainment, fitness and other new uses as retailers falter.

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How to build an audience of consumers in today’s highly competitive environment
feeds.marketingland.com

Amid the super saturated digital advertising space, how can your brand break through? Contributor Peter Minnium explains how building an audience will give you a competitive advantage. Please visit Marketing Land for the full article.

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Facebook tests augmenting article links with publisher info from Wikipedia
feeds.marketingland.com

Facebook will attach a button to article links that people can tap to get more context about the publisher and topic. Please visit Marketing Land for the full article.

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Will chatbots become part of the consumer search experience?
feeds.marketingland.com

Recently, Bing has been experimenting with a chatbot feature directly in search results. Columnist David Freeman discusses how this shift could impact marketers. Please visit Marketing Land for the full article.

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Reframe your thinking about the beacon opportunity
feeds.marketingland.com

Beacons may not be in the media limelight as of late, but contributor Brian Handly believes we’re seeing accelerating deployments of them for a reason. Please visit Marketing Land for the full article.

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Burned Out By Social Media? Here Are 7 Ways to Get Your Life Back
www.inc.com

Put the Phone Down and Use These 7 Tips to Avoid Social Media Burnout.

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MarTech conference highlights digital marketers’ central dilemma
feeds.marketingland.com

In session after session, it’s clear that marketing technology has reached a turning point. Please visit Marketing Land for the full article.

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