It’s been four months since Gmail rolled out its inbox tabs, and email marketing data provider Return Path claims not much has changed with reader rates since the tabs were introduced. Based on data from three million users who agreed to share their Gmail inboxes, Return Path’s study… Please visit Marketing Land for the full […]
What brands do you think of first in marketing technology categories? Tell us! Take Marketing Land’s brief Marketing Technology Brand Survey and you could win an iPad Air or other great prizes! The survey is just 11 easy-to-answer questions about marketing technology brands you recognize…. Please visit Marketing Land for the full article.
Microsoft is taking its Scroogled campaign launched last November in a new direction: merchandise. Now, consumers can purchase “Don’t Get Scroogled” products from the Microsoft Store with “Keep Calm While We Steal Your Data” and other messages. Scroogled Products An… Please visit Marketing Land for the full article.
All of us marketers rejoiced when post scheduling was announced over a year and a half ago. The interface however was very clunky, taking 12 steps for a page to actually schedule a post. Today Facebook has announced a more streamlined product that now only requires 4 steps (and looks a heck of a… Please […]
Google is testing a new home page design for the AdSense publisher console. AdSense publishers can see it by logging into google.com/adsense. The publisher will be presented with an option to check out the new design, which is aimed to help you “focus on key day-to-day information.”… Please visit Marketing Land for the full article.
With an IPO in its rearview mirror and the holiday season straight ahead, Twitter is making a big push to attract both retail shoppers and advertisers this week. In conjunction with Small Business Saturday, Twitter is giving away up to $1 million in free ads. Advertisers will be able to use the… Please visit Marketing […]
Today, Google introduced the official Google Glass Developer Kit, aka GDK. The GDK is how developers can build native Glassware (i.e. Google Glass Apps) for the device, above and beyond the Mirror API, which is how developers built timeline cards to be pushed to Glass in the past. The GDK enables… Please visit Marketing Land […]
Here’s our daily recap of what happened in online marketing today, as reported on Marketing Land and other places across the Web. From Marketing Land: Twitter’s Holiday 1-2 Punch: Free Ads & Retail Impact Survey With an IPO in its rearview mirror and the holiday season straight ahead,… Please visit Marketing Land for the full […]