SMS Marketing Archives - Page 6 of 287 - Mobile, Social, Local Portal for News

Paid search trends from Merkle’s Q1 report
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Shopping ads are becoming more important for retailers, the new text ad format isn’t driving CTR increases, and more findings. Please visit Marketing Land for the full article.

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Amazon beats expectations in Q1 2017 with 23% jump in revenue
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Company reports $1.48 earnings per share, smashing analyst expectations of $1.13 EPS. Please visit Marketing Land for the full article.

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Microsoft reports $23.5 billion in revenue but misses Wall Street expectations
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Sales of Surface tablets and laptops were off 26 percent. Please visit Marketing Land for the full article.

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How to secure buy-in for your content marketing program expansion
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How do you get your executive team to recognize the need to expand your content marketing program? Columnist Rachel Lindteigen shares tips to help you lay the groundwork and find success. Please visit Marketing Land for the full article.

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Report: Google Assistant beats rivals for questions answered and accuracy
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Cortana was second for questions answered, Alexa second-best for accuracy. Please visit Marketing Land for the full article.

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How to Create the Ultimate Marketing Plan
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Four out of five B2B buyers start their journey with a web search. Nearly three quarters of the buying process is complete by the time a prospect is ready to engage with your sales team. With customers now in control, how do you create an effective marketing plan that resonates with target… Please visit Marketing […]

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Local search update: ‘Best’ filter invading the local pack
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We all know good ratings and reviews are important for local businesses, and it seems they’re becoming even more so. Contributor Conrad Saam explains a new search results display that appears when queries include words like ‘best’ and ‘great.’ Please visit Marketing Land for the full article.

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Facebook Spaces & the risky virtualization of retail
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As Facebook pushes into VR with Spaces, columnist and Bitly senior content strategist Blaise Lucey takes a look at how will virtual reality will affect e-commerce and the retail experience. Please visit Marketing Land for the full article.

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