SMS Marketing Archives - Page 5 of 293 - Mobile, Social, Local Portal for News

Marketing Day: A featured snippets primer, YouTube updates creator guidelines & more
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Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. Please visit Marketing Land for the full article.

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Google confirms it will start blocking ‘annoying’ ads on Chrome next year
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A new report will notify publishers when ads on their sites don’t meet the Better Ads Standards and enable them to take action before ads are blocked on their sites. Please visit Marketing Land for the full article.

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Is your information architecture costing your e-commerce web shop millions in lost sales?
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Solid information architecture is a key ingredient in any successful SEO program, as it can help or hinder search engine crawlers. Columnist Trond Lyngbø provides tips for e-commerce sites looking to optimize their site structure. Please visit Marketing Land for the full article.

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Mobile marketing and in-store sales: what’s the correlation?
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Today’s consumers research products on the go, using their smartphones to find and choose at which nearby business to make a purchase or eat a meal. Most visit the store they select on the same day. Yet most marketers can’t – or don’t – optimize their digital presence or measure the impact of their… Please […]

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Report: Google’s Chrome ad blocker coming to both PC and mobile ‘within 6 months’
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Ads on sites that don’t follow Coalition for Better Ads guidelines will be blocked. Please visit Marketing Land for the full article.

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Meet Aetna CMO David Edelman at MarTech in Boston
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I am thrilled that one of the pioneers of marketing-led digital transformation will be keynoting at MarTech! Former McKinsey consultant and current Aetna CMO David Edelman will talk about his experiences helping dozens of leading brands rethink marketing in a digital world. He’ll also discuss… Please visit Marketing Land for the full article.

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How to track conversions like a pro
feeds.marketingland.com

Driving more traffic is only good if you’re driving the right traffic. Columnist Ryan Shelley outlines three simple conversion goals you can track that will give you powerful insights into how your users are interacting with your website. Please visit Marketing Land for the full article.

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Marketing Day: YouTube SEO, how to track conversions & an ad-blocking report
feeds.marketingland.com

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. Please visit Marketing Land for the full article.

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