SMS Marketing Archives - Page 4 of 327 - Mobile, Social, Local Portal for News

Marketing Day: Local sponsorship campaigns, CMOs in the know & more
feeds.marketingland.com

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. Please visit Marketing Land for the full article.

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Multimedia and how to get it out there: Our top 10 Content Marketing columns of 2017
feeds.marketingland.com

Sophisticated marketers know that simply producing content isn’t enough to reach your goals, and our columnists this year spoke to readers’ interests by sharing tips on video, user-generated content and strategies for promoting them. Please visit Marketing Land for the full article.

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Measuring how offline marketing drives website traffic: The fundamentals
feeds.marketingland.com

Looking to track your offline marketing campaigns? Contributor John Lincoln walks you through the process and the tools you’ll need to help you determine which offline marketing channels are the most effective. Please visit Marketing Land for the full article.

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Marketing Day: Communicating to the C-suite, B2B tech buyers & an AI-first world
feeds.marketingland.com

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. Please visit Marketing Land for the full article.

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How marketers will take their social spend more seriously in 2018
feeds.marketingland.com

This year set the foundation for brands to increasingly evaluate their social campaigns based on business results next year. Please visit Marketing Land for the full article.

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Game over: The death of the sales funnel and leveling up attribution
feeds.marketingland.com

As the customer journey becomes increasingly complex, contributor Chuck Moran discusses the new rules of the game and why the way we view attribution needs to shift. Please visit Marketing Land for the full article.

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Facebook will no longer flag fake news link with ‘Disputed’ label
feeds.marketingland.com

People are less likely to share a fake news article if they’re shown links evidencing its falsehoods instead of a claim that it’s false, per Facebook. Please visit Marketing Land for the full article.

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Equifax and beyond: How data breaches shaped 2017
feeds.marketingland.com

Could this be a turning point in the way we handle PII data in the future? Please visit Marketing Land for the full article.

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