Facebook has expanded a “trending topics” test from its mobile site to the desktop. As the Wall Street Journal is reporting, and Facebook is confirming, a small number of Facebook users are now seeing the new content block next to the News Feed when they’re using Facebook’s… Please visit Marketing Land for the full article.
Google’s Product Listing Ads (PLAs) have rapidly gained market share since being introduced last year, and PLAs are now well established as an integral part of retail marketers’ pay-per-click (PPC) strategies. This rapid growth has been fueled in part by the improved performance of PLAs… Please visit Marketing Land for the full article.
Pizza! My three-year-old daughter loves it — which is why the delivery guy knows exactly where our house is. But… if it takes too long to arrive, she’ll quickly move on to something else more readily accessible. Speed clearly plays an important role in her user experience — much… Please visit Marketing Land for the […]
The new Amazon Mobile Associates API allows developers to sell products available at Amazon from within their apps and games. The API is an extension of the Amazon’s long-standing affiliate program, Amazon Associates, which launched in 1996. After initiating the API, developers can select… Please visit Marketing Land for the full article.
Facebook is changing the algorithm that dictates how your posts will show up – or not – in your followers’ news feed. Tumblr traffic is closing in on Twitter, but do brands know how to best take advantage of this growing opportunity? Vine registered users have tripled since June, boosting its spot… Please visit Marketing […]
Here’s our daily recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Feedly Pro Goes Live To All RSS Users For $5 Per Month Feedly, the popular RSS reader, announced that their Pro version, which had a limited… Please visit Marketing Land […]
Yelp CEO Jeremy Stoppelman was interviewed by Charlie Rose earlier this month on August 15. AllThingsD, which called our attention to the interview, focuses in on Stoppelman’s criticism of Google’s local efforts (17:35 below). However Rose asked Stoppelman about a wide range of… Please visit Marketing Land for the full article.
Continuing its promise to be more transparent about how the News Feed works, Facebook has announced another tweak to how it decides what stories show up there. Facebook says it has developed a new algorithm that’s aimed at identifying and showing “high quality content,” and… Please visit Marketing Land for the full article.