SMS Marketing Archives - Page 2 of 303 - Mobile, Social, Local Portal for News

ironSource’s new Ad LTV Prediction tool shows app ad revenue trends across ad networks
feeds.marketingland.com

The Tel Aviv-based supply-side/ad mediation platform says it can now show in-app ad impression trends from 20+ ad networks at once. Please visit Marketing Land for the full article.

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5 ways to ramp up your digital media measurement
feeds.marketingland.com

From setting well-defined goals to digital attribution, columnist David Booth shares ways to improve your digital media measurement and get the most out of your next marketing dollar. Please visit Marketing Land for the full article.

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Martech enablement series: Part 2 — The race team analogy
feeds.marketingland.com

In the second installment of a nine-part series, contributor Peter Ladka discusses how to create a “race team,” develop a strategy, build and maintain the race car (your martech stack) and run the races (execute your strategy). Please visit Marketing Land for the full article.

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How to generate ideas when competitive analysis shows you nothing
feeds.marketingland.com

Columnist Julie Joyce explains how to find link-building inspiration when a competitive link analysis leaves you empty-handed. Please visit Marketing Land for the full article.

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FTC-Uber data settlement subjects company to privacy audits for next 20 years
feeds.marketingland.com

FTC argued that Uber misrepresented data privacy and security protections for riders and drivers. Please visit Marketing Land for the full article.

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Search marketers save $400 on SMX East until this Saturday!
feeds.marketingland.com

Your search for actionable SEM and SEO tactics stops here. Join thousands of marketers at the largest search marketing conference on the East Coast — Search Engine Land’s SMX East, October 24–26, 2017, in New York City. Register today for an All Access Pass and pay the super early bird rate… Please visit Marketing Land for the full article.

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New research shows Hispanic millennial shoppers are ‘a driving force’ of US economy
feeds.marketingland.com

Insights on mobile and social usage trends among this growing demographic. Please visit Marketing Land for the full article.

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Marketing Day: Aetna’s CMO, Openprise’s Data Marketplace & LinkedIn analytics
feeds.marketingland.com

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. Please visit Marketing Land for the full article.

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