Mobile Marketing

Marketing Day: Facebook’s dynamic ads, mobile attribution & Snapchat’s Advanced Mode
feeds.marketingland.com

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. Please visit Marketing Land for the full article.

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What should you do with all those ‘Likes’? How to spin social followers into gold
feeds.marketingland.com

Sure, you may have plenty of social fans, but are you turning that follower count into revenue? Contributor Tamar Weinberg explains how you can monetize your social following. Please visit Marketing Land for the full article.

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Disney sued for tracking kids on its mobile games
feeds.mashable.com

Disney is facing harsh questions about its mobile games. The company is allegedly violating privacy laws regulating how children’s personal data can be collected and used, according to a lawsuit filed this week in federal court.  SEE ALSO: How Sarahah became one of the most popular iPhone apps in the world The class action lawsuit […]

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TAG awards 9 adtech companies with “Certified Against Malware” seal
feeds.marketingland.com

The first set of certified companies have implemented the Trustworthy Accountability Group’s anti-malware guidelines. Please visit Marketing Land for the full article.

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Marketing Day: Designing mobile-first content, SEO for SaaS & Facebook’s video chat
feeds.marketingland.com

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. Please visit Marketing Land for the full article.

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Facebook’s newly purchased Ozlo may have jobs beyond Messenger
feeds.marketingland.com

In addition to assisting/replacing the M project, Ozlo could help weed out fake news and colonize a variety of devices. Please visit Marketing Land for the full article.

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Even Financial launches tool to semi-automate financial compliance for online ads
feeds.marketingland.com

The Programmatic Compliance Tool — which Even says is the only one to track compliance after the click — sends suspected violations to human supervisors. Please visit Marketing Land for the full article.

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Markforged’s top marketer on making the leap from martech leader to CMO
feeds.marketingland.com

Cynthia Gumbert will be a panelist for the MarTech Boston session “Making the Leap from Chief Martech to Chief of Marketing.” Please visit Marketing Land for the full article.

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