Mobile Marketing

Facebook is finally ready for its next big move: Taking on TV
feeds.mashable.com

Updated Aug. 9, 2017, at 6:17 p.m. PDT with additional show details. Updated Aug. 9, 2017, at 4:23 p.m. PDT with more information from Facebook. Mark Zuckerberg has been preaching video as our future for the last couple years. On Thursday, he’s launching the next big step in the company’s quest to dominate every last […]

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Google’s new HR product is a game changer: Which industry is next?
feeds.marketingland.com

With Google Hire, the search giant is invading shopping, travel and recruitment. Columnist Nate Dame explains why it all comes down to ads — and why it’s time to start thinking about how Google could affect your long-term goals. Please visit Marketing Land for the full article.

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3 ways to tap into AI to get more results
feeds.marketingland.com

In this age of big data, marketers can’t afford to be analytics-agnostic. To be an AI-driven organization, the marketing team needs to rethink data and analytics. Please visit Marketing Land for the full article.

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5 ways to balance technical & non-technical SEO
feeds.marketingland.com

Though tactics and strategies differ greatly for technical and non-technical SEOs, columnist Jim Yu believes it’s critical that they find ways to work together. Each is powerful on its own, but it’s in the combined efforts of both that the real magic happens. Please visit Marketing Land for the full article.

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Crimson Hexagon boosts its visual recognition of social pics
feeds.marketingland.com

Social intelligence platform says it is the first to offer analysis of faces, scenes, objects and activities, as well as logos. Please visit Marketing Land for the full article.

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Measuring social traffic effectiveness when conversion is not the goal
feeds.marketingland.com

What if your primary objective isn’t to convert? How do you measure the success of your content shared on social? Columnist Mark Traphagen explains why average time on page isn’t the answer. Please visit Marketing Land for the full article.

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Online retail sees continued growth with digital commerce up 14% YoY [Report]
feeds.marketingland.com

Salesforce Cloud Commerce’s Q2 2017 shopping index shows growth in nearly every area of the e-commerce landscape. Please visit Marketing Land for the full article.

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Facebook looks to clean up Audience Network with higher standard for counting clicks
feeds.marketingland.com

Facebook will stop charging advertisers for clicks on ads running across its Audience Network when people bounce back in less than 2 seconds. Please visit Marketing Land for the full article.

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