Mobile Marketing

Why is Amazon buying Whole Foods? The opportunity of online grocery [Podcast]
feeds.marketingland.com

In this week’s show, ChannelAdvisor’s Scot Wingo explains why the world’s top e-commerce company is spending billions on a grocery store chain. Please visit Marketing Land for the full article.

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An introduction to conversational commerce and bots
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Bots are sweeping the digital landscape, giving consumers even more ways to interact with their favorite brands. Columnist Christie Olson believes it’s high time for marketers to think about how to incorporate bots into their digital strategies. Please visit Marketing Land for the full article.

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Save the Date: SMX East is back in NYC Oct 24-26
feeds.marketingland.com

Mark your calendars for SMX East: October 24-26! Don’t miss your only chance this year to attend the largest search marketing conference on the East Coast. An agenda obsessed with SEO & SEM! SMX is the only conference series dedicated to search marketing. There are tactic-rich keynotes,… Please visit Marketing Land for the full article.

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Work on-the-go with this suitcase that doubles as a desk
feeds.mashable.com

Samsara is a suitcase that allows you to be productive while you travel. It has a flat top for your laptop and a power bank that can charge all your devices. It’s lightweight and durable. It retails for $690 and comes in two different colors. Read more… More about Mobile, Travel, Traveling, Suitcase, and Luggage

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Virgin Mobile will be the first iPhone-only carrier with a bonkers $1 unlimited plan
feeds.mashable.com

Virgin Mobile USA has taken iPhone fever to the next level.  Sir Richard Branson broke the news that Virgin Mobile will become the first iPhone-only mobile carrier as part of a new deal with Apple. Virgin’s services will be available for purchase in Apple Stores, and the carrier’s online store will offer new and “pre-loved” […]

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The new marketing mandate: Learn fast
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Marketing technologists find themselves in the unique position to mentor their fellow marketers as the landscape changes rapidly. Contributor Justin Dunham explains how. Please visit Marketing Land for the full article.

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Advanced testing: What 4,000 A/B tests can teach you
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Contributor Jason Puckett summarizes a presentation from SMX Advanced 2017 on lessons learned from 11 years of conversion optimization. In it, speaker Ayat Shukairy explains what’s critical for the success of any A/B testing program. Please visit Marketing Land for the full article.

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Snapchat’s Snap Map plots Stories by location but not ads (yet)
feeds.marketingland.com

Snapchat users can browse Stories by location, which could eventually put the app more prominently on the map with location-minded marketers. Please visit Marketing Land for the full article.

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