Mobile Marketing

Google Upgrades AdWords For Improved Mobile Performance
www.webmasterworld.com

Today we’re upgrading AdWords, by rolling out enhanced campaigns. This is a first step to help you more simply and smartly manage your ad campaigns in today’s multi-device world.

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Facebook Revamps Design With Consistency Across Platforms
www.webmasterworld.com

Facebook has revamped its design, making its website look more like its Android and iOS mobile apps.The refresh also introduces topic-specific alternatives to its news feed.

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Verizon Reports Strong Smartphone Sales
www.mobilemarketingwatch.com

Legal · Mobile Spam · Privacy · mHealth · Mobile Advertising · Mobile Advertising Campaigns · Mobile Marketing · Agencies · Casino Mobile Apps · Idle Screen Marketing · LBS · Licensing · Marketing Strategy · Mobile Analytics · Mobile Apps · Mobile …

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eBay Sees Big Boost in Mobile App Users in Q1
www.mobilemarketingwatch.com

eBay Sees Big Boost in Mobile App Users in Q1 300×126 eBay Sees Big Boost in On Thursday morning, global commerce platform and payments giant eBay reported revenue for the first quarter ended March 31, 2013. All told, revenue spiked 14% to $3.7 …

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India Critical to the Future of Smartphones
www.mobilemarketingwatch.com

India Critical to the Future of Smartphones 300×200 India Critical to the Future of Smartphones Remember the old days when India was referred to as a nation in which smartphones will “one day” be very popular and profitable? Well, that “one day” is now …

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Tatango: When Should SMS Be on a Restaurant's Marketing Menu?
www.mobilemarketingwatch.com

Tatango When Should SMS Be on a Restaurants Marketing Menu 300×187 Tatango: When Should SMS This week, Derek Johnson, founder & CEO of Tatango, shared some interesting insights on the official Tatango blog. SMS/text message marketing has …

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MoPub Reports Spike in Q1 Mobile Ad Spending
www.mobilemarketingwatch.com

MoPub Reports Spike in Q1 Mobile Ad Spending On Thursday, MoPub – a global ad server for smartphone app publishers – released a comprehensive new quarterly report showcasing 2013 Q1 trends in mobile advertising monetization and demand for …

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EBay Study Questions Advertising On Google
www.webmasterworld.com

“Incremental revenue from paid search was far smaller than expected because existing customers would have come to eBay regardless, whether directly or through other marketing channels,” said an eBay representative.

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