Mobile Marketing

Mobile App Data Comes to Quantcast
www.websitemagazine.com

Content is consumed everywhere nowadays – thanks to the growing popularity of mobile devices. Because of this, it can be difficult for publishers, developers and advertisers to keep track of their audience across channels; however, a new service…(read more)

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Monitor App Performance with New Relic for Mobile
www.websitemagazine.com

If you don’t want to wait for user reviews to find out how your app is performing, consider leveraging the new mobile app monitoring solution from New Relic. The application performance management and monitoring company launched New Relic for Mobile…(read more)

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Mobile Traffic Increases, Sales Decrease
www.websitemagazine.com

Mobile traffic continues to impress, as a new report from Affiliate Window reveals that the company saw an increase in mobile traffic across its network in February. In fact, the report reveals that one in every five clicks originated from a mobile device…(read more)

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In-App Advertising Research
www.websitemagazine.com

The mobile app ecosystem has been all but closed to those seeking out information on what and where their competitors were advertising. That changed last week the release of an in-app ad tracking solution from WhatRunsWhere . The platform's in-app…(read more)

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Lancôme Makes Over Mobile Presence
www.websitemagazine.com

Today’s on-the-go consumers want to connect with brands across all devices. This dramatic shift in the shopping experience led Lancôme , an international luxury beauty brand, to use SapientNitro , an agency with a strong portfolio in mobile…(read more)

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Preview Mobile Sites Before Purchase
www.websitemagazine.com

FiddleFly is putting the uneasiness surrounding mobile to rest by offering free preview builds to any business that requests one. By offering the free previews, Fiddlefly hopes to deter Web workers from building mobile sites with templated or automated…(read more)

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Test Mobile Sites on Multiple Devices in Real Time
www.websitemagazine.com

A new tool from testing and measurement solutions provider Keynote enables developers to remotely test and spot check the functionality and content rendering of mobile websites on a variety of smartphone devices, for free. The testing tool, DeviceAnywhere…(read more)

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Google App Showcases the Best Mobile Ads
www.websitemagazine.com

Last week at Google's Creative Sandbox even, the AdWords team officially unveiled its new Mobile Ads Showcase App . This application is meant to put some of the best advertisements that Google’s mobile advertising platform has to offer in the…(read more)

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