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PR Faux Pas: Reporters Cringe Whenever You Do These 3 Things
www.inc.com

Public relations can be a crucial part of your marketing strategy. Here’s three faux pas to avoid.

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4 Ways Partnering With Local Schools Can Help Your Business
www.inc.com

Think beyond being included as a sponsor or in a newsletter and create real, impactful partnerships with schools.

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This Is How Generation Z Makes Buying Decisions
www.inc.com

Understand the consumer behavior of Generation Z and a marketing strategy to earn their attention and loyalty.

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What Every Entrepreneur Should Know About Brand Licensing
www.inc.com

Whether you’re a licensor or a licensee, brand licensing can not only be a great way to grow your business. It can also be smart marketing

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No RAEN on this Parade. Local SoCal Brand With a Sharp Design Eye
www.inc.com

With a celebrity following including Robert Downy Jr. and Rhianna, this SoCal rooted brand’s future is shining bright.

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This Surprising Move by the Baltimore Orioles was More Than Just a Marketing Experiment.
www.inc.com

When the Baltimore Orioles wore braille uniforms, it taught organizations the correct way to be inclusive.

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YouTube rolls out more ad extensions, incremental lift measurement
feeds.marketingland.com

Video ad extensions will soon include actions like finding a movie showtime, downloading an app or booking a trip. The post YouTube rolls out more ad extensions, incremental lift measurement appeared first on Marketing Land. Please visit Marketing Land for the full article.

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Pinterest expected to hit $1 billion ad revenue by 2020
feeds.marketingland.com

New ad products, including video, and a growing audience will put Pinterest’s average ad revenue per user in the US closer to Snapchat and Instagram, according to eMarketer. The post Pinterest expected to hit $1 billion ad revenue by 2020 appeared first on Marketing Land. Please visit Marketing Land for the full article.

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