Think competition is a bad thing? Think again.
After turning his family wine shop into a $60 million business, this leading digital-marketing expert is poised to reshape how business-to-business sales and marketing works
Marketers are wondering what the consequences of a future without net neutrality are and how that could affect the internet marketing industry as a whole.
Buyers will be able to see which sellers have been authenticated by publishers. Please visit Marketing Land for the full article.
A recent study identifies what brings customers to a site to shop and what can scarethe away.
Columnist Ratko Vidakovic walks you through ways to detect the warning signs of ad fraud to help you eliminate it from your campaigns and boost the performance of your marketing efforts. Please visit Marketing Land for the full article.
The industry organization promotes the new name of ‘automation,’ a new framework and a new urgency as brands proclaim: ‘Enough is enough.’ Please visit Marketing Land for the full article.
Earlier this week I went to a preview of the MoMA NYC exhibit Robert Rauschenberg: Among Friends. The exhibit got my marketing mind and branding brain all aflutter with creative problem solving ideas.